Introduction
The Tech Coalition (TC) is a growing coalition of over 40 tech companies, including Google, Meta, Amazon, Apple, Microsoft and Sony, that have made a mutual commitment to support and collaborate for the purpose of eradicating online child sexual exploitation and abuse. We have combined forces to accelerate the technological innovations that will keep children safe, facilitate information and knowledge sharing amongst our members, advance meaningful dialogue between industry and the broader child protection community, drive industry transparency and accountability, and fund independent research.
The TC is seeking proposals from qualified and experienced digital agencies to undertake the redesign, build, and ongoing management of our website. This project also includes strategic brand and communications support, integration with member services, and graphic design services.
Project Overview
The Tech Coalition's website serves as a critical platform for engaging with our global audience, including tech companies, policymakers, and the general public. We aim to enhance our digital presence to reflect our leadership in coordinating industry action against child sexual abuse and to drive interest in membership from tech companies worldwide.
Scope of Work for 2025
Website Redesign and Build
- Redesign the Tech Coalition website: Develop a modern, user-friendly, and accessible design that reflects the TC’s mission and values.
- Build the website: Implement the design with a robust, secure, and scalable content management system (CMS) with excellent SEO that is easy to update and manage.
- Analytics and impact: Provide dashboard and automated reports to measure and track impact and progress of the website, giving rich information about user experience, and undertake user testing to inform continuous improvement.
Hosting, Maintenance, and Servicing
- Provide secure and reliable hosting: Ensure the website is hosted on a platform that guarantees high availability, security, and scalability.
- Ongoing maintenance and updates: Regularly update the website software, plugins, and content to ensure optimal performance and security.
- Technical support: Provide prompt and effective technical support as needed.
Integration Support
- Member-only section: Optimize and integrate the existing resource section within the website, accessible to Tech Coalition members.
- E-marketing and stakeholder management: Support the integration of the website with e-marketing and CRM systems to streamline communications.
Strategic Brand and Communications Support
- Digital strategy development: Work with the Tech Coalition to develop a digital strategy that enhances our online presence, increases engagement with target audiences (segmented geographically and by sector), and supports our mission.
- External engagement: Provide strategic advice on how to best use digital channels to build the Tech Coalition’s profile as the global leader in facilitating industry action against child sexual abuse.
- Membership growth: Support the Membership Development team to develop digital strategies to attract and retain members internationally.
Graphic Design Services
- Brand consistency: Ensure all digital assets, including the website and communications materials, maintain brand consistency.
- Design for work streams: Develop sub-brands and design assets for specific work streams within the Coalition to effectively communicate their goals and outcomes.
Submission Requirements
Interested agencies and contractors are invited to submit a proposal that includes the following:
- Company profile: An overview of your company, including relevant experience and expertise.
- Proposed approach: A detailed plan for how you would deliver the services outlined in the scope of work.
- Case studies: Examples of similar projects you have completed, particularly for global organizations or trade associations.
- Team structure: Details of the team who will be working on this project, including their relevant experience.
- Timeline: An estimated timeline for the project, including key milestones (we aim to have the new website live by June 2025).
- Pricing: A detailed cost breakdown in USD for each component of the project, including an indication of ongoing costs for hosting, maintenance, and support past 2025.
- References: Contact details for at least two clients who can speak to your capabilities.
Evaluation Criteria
- Understanding of project goals
- Quality and creativity of proposed solutions
- Relevant experience and track record
- Value for money
- Ability to meet project timelines
- Client references
Proposals must be submitted by 7 October 2024 to [email protected].
We look forward to receiving your proposal.